Pelican Bread is a small bakery located in Point Arena, California. They are dedicated to providing the local community with organic, whole-grain sourdough bread and pastries. James uses a stone-mill to mill the grain before each bake to ensure the most aromatic, flavorful, and nutritious bread.
I had the pleasure of creating a new logo, bread bags, and totes for this special little spot. Honoring the name and coastal location, we wanted to portray the beautiful formation of pelicans flying just above the sea horizon. The end result was a linocut print that takes inspiration from the likes of Bread & Puppet and other traditional, naturally imperfect, and artistic bakery logos that we all know and love.